Forget Marian!
Professor Harold Hill's Lessons in Advocacy
Recommended Resources on Advocacy:
Elkhill, Chris.
"An Overview of No Child Left Behind:
Accountability, Implications, and
What it Means to Technology
Teachers."
http://www.course.com/events/conference2003/
learningtrackvii-
nochildleftbehindwhatitmeanstotechnologyteachers.ppt
This Power Point presentation has
implications for school library connections
to NCLB technology mandates.
Krashen, Stephen. The Power of Reading:
Insights from the Research.
Second edition.
Englewood: Libraries Unlimited, 2004.
This reading research compendium has
library-related research.
Learning for the 21st Century: A Report
and Mile Guide for 21st Century Skills."
Partnership for 21st Century Skills.
http://www.21stcenturyskills.org/downloads/P21_Report.pdf
Support making the connection between
life skills and the teaching of information
and media literacy.
Logan, Debra Kay.
"Forget Marian! Professor Harold Hill’s
Lessons in Advocacy"
Knowledge Quest
Sept./Oct. 2004
Logan, Debra Kay.
"Striking the Right Chord with What They
Want Evidence: Or Measuring What
Matters"
Knowledge Quest on the Web
Sept./Oct. 2004
http://www.ala.org/ala/mgrps/divs/aasl/aaslarchive/
kqarchives/v33/331logan1.cfm
Ideas for “What They Want Evidence”
http://www.ala.org/ala/mgrps/divs/aasl/aaslarchive/
kqarchives/v33/331Logan2.pdf
NOW HEAR THIS: The Nine Laws of
Successful Advocacy Communications: With
Words of Wisdom From More Than 25
Leading Experts
This brochure can be downloaded one section at a
time from
http://www.fenton.com/pages/5_resources/nowhearthis.htm
or in its entirety
http://www.fenton.com/pages/5_resources/
pdf/Packard_Brochure.pdf
This is a 19 page brochure. I particularly
recommend reading the introduction and
chapters 2, 3, 6, and 7.
Gary Hartzell - 1/1/2003
"Building Influence: Statistics May Count,
But Nothing Takes the Place of a Good
Story"
School Library Journal
1 Jan. 2003
http://www.schoollibraryjournal.com/index.asp?
layout=article&articleid=CA266684&publication=slj
OELMA Advocacy Resources
http://www.oelma.org/advocacy/AdvocacyResources.asp
Look here for talking, writing and
presenting pointers.
OELMA Student Learning through Ohio
School Libraries: The Ohio Research Study
http://www.oelma.org/StudentLearning/default.asp
Explore Ohio's own research study resources.
STEM Education Coalition
http://www.stemedcoalition.org/
ETS iSkills
http://www.ets.org/portal/site/ets/menuitem.
1488512ecfd5b8849a77b13bc3921509/?vgnextoid=
5b2a79898a85110VgnVCM10000022f95190RCRD
e School News ALA: Spend Stimulus Funds on School Libraries
http://www.eschoolnews.com/news/top-news/index.cfm?i=58111
ALA American Recovery and Reinvestment Act 101
http://ala.org/ala/aboutala/offices/wo/woissues/washfunding/fedfund/arra101.cfm
Sheketoff, Emily
"How Libraries can Benefit from the
American Recovery and Reinvestment Act"
American Libraries
http://www.ala.org/ala/alonline/resources/
selectedarticles/arrastimulus.cfm
Salpeter, Judy.
“21st Century Skills:
Will Our Students be Prepared?”
Technology & Learning.
Oct. 2003: 17-26.
Simmons, Annette
Tools - A How To: The Story Factor -
Inspiration, Influence and Persuasion
through the Art of Storytelling
http://www.groupprocessconsulting.com/flow/tools.shtml
Todd, Ross J.
"School Libraries & Evidence:
Seize the Day, Begin the Future."
Library Media Connection.
Aug. 2003: 12-18.
Resources on Relationship Marketing:
Haley Marketing Guide
http://www.haleymarketing.com/
pdfs/Haley_Marketing_Guide.pdf
The concept of relationship marketing is
explained in this booklet.
Larry X. Besant's Libraries Need
Relationship Marketing.
http://www.findarticles.com/cf_0/m0FWE/3_
4/61533802/p1/article.jhtml
Mutual interest marketing concept,
embraced by many companies, also needed
by libraries.
Links:
No Child Left Behind
http://www.ed.gov/nclb/landing.jhtml?src=pb
Look closely at the NCLB reading and
technology mandates to find ways to make
school library connections.
Ohio Department of Education Academic
Content Standards Home Page
http://www.ode.state.oh.us/GD/Templates/Pages/ODE/
ODEPrimary.aspx?Page=2&TopicID=7&TopicRelationID=305
Ohio's academic content standards have
information literacy related standards and
indicators.